Strategies to Rank Higher on Search Engine: Top Digital Marketing Strategies
So, you have a website. You’ve put so much of your heart, soul, and time into it. Then, you sit back, relax, and wait for a flood of visitors on your website, right? wrong. Building a website without a solid digital marketing strategy is like throwing a party without sending out invitations so let’s dive into the best strategy to rank higher in search engines, so Buckle up! The Fundamentals of Search Engine Optimization: Why Google is Your Frenemy Ah, Google – the frenemy of every digital marketer. Google can make you feel like a rock star one day and washed up the next. The secret to taming this beast? Search Engine Optimization (SEO). But wait, what exactly is SEO? SEO is the art and science of getting your website to show up in Google’s search results. The higher your site ranks, the more people will click on it. Think of it as the digital competition for popularity you tried so hard to avoid in high school. Steps to Rank Higher on Google: 1. Keyword Research: ...